I am a small animal general practice veterinarian with a passion for writing and editing. I bring a unique and credible voice to the table that engages both professionals and laypeople alike.
This email promotion was sent to veterinary practice owners and managers to increase sales of Orbax, a veterinary-exclusive antibiotic medication. I wrote the copy and tagline to emphasize the product's distinctive features, in accordance with the client's specifications. As a veterinarian, I was also able to add unique insight regarding the use of this product which helped direct the creative process.
This article was published in the inaugural issue of the Veterinary Clinic Journal, a professional publication geared toward general practice veterinarians and veterinary practice managers. This is a more technical piece detailing the diagnosis and treatment of atopic dermatitis in canine and feline patients. The article begins on page 9 of the linked publication.
A blog article discussing the prevalence of feline obesity, its possible causes, and actionable items for pet owners to prevent and address obesity in their cats.
It is every pet owner’s worst nightmare: that sinking feeling as you watch your dog run off without you, ignoring your calls for him to come back. Losing a dog is a scary thing, but there are steps you can take to improve your chances of finding your dog as quickly as possible.
Your instinct may be to run after your dog screaming for him to come back – resist that urge! An anxious dog will be frightened by the commotion, and an outgoing dog may see it as part of the game. In both cases, you m...
Like aging humans, senior dogs are prone to developing arthritis, a painful inflammation of the joints. Arthritis is caused by the breakdown of cartilage, which is the body’s natural cushioning material for the joints. This breakdown of cartilage can occur due to repetitive stress, injury, poor conformation, or normal aging processes. As the joint damage progresses, it can cause stiffness, lameness, and difficulty getting up or using stairs. Arthritic dogs are often reluctant to move and may ...
Many pet owners adopt a dog in the hopes of having a companion to join them on their adventures. Dogs can be a great encouragement to help you get out of the house, exercise more, and improve your overall health and quality of life. However, just like any athlete, your dog needs appropriate training and preparation before he can become your fellow fitness junky. Before you strap on your favorite running shoes, make sure your dog is up to the challenge!
Is Your Dog Suited to Your Exercise Rout...
This is a client handout given to every new kitten owner in our veterinary practice, as well as every owner dealing with a cat that has problems with inappropriate urination. The feedback from clients has been overwhelmingly positive, with several stating that they were able to completely resolve their cat's behavioral issues using the actionable steps in this handout.
This is a client handout given to every new dog owner in our veterinary practice, in order to help demystify the world of canine vaccinations. Feedback from clients has been positive, with many stating that they feel more comfortable with the recommended vaccination protocols after reading the handout.
Inappropriate urination is the number one reason cats are surrendered to shelters every year. Urinating outside the litter box is not only a messy problem to deal with, but also erodes the loving bond between owners and their pet. However, there are steps you can take to manage the problem and get your furry friend back on track. The process starts with identifying the underlying cause for the often sudden change in behavior.
While many pet owners are quick to assu...
Does your cat seem more hesitant to jump to his favorite perch? Is he struggling to go up and down the stairs? Your cat may be suffering from arthritis, a painful but manageable medical condition. Recent studies have shown that arthritis may be more common in cats than was previously thought. A 2002 study published in the Journal of the American Veterinary Medical Association found that 90% of cats over the age of 10 had some degree of degenerative joint disease. If your senior k...